Membership Recruitment & Retention
MSI recognizes that an organization’s members are vital to its success. Our membership services group provides friendly and professional responses to all of your members’ requests. With a focus on customer service, our member services staff own issues through to resolution to ensure a positive experience for your members.
- Member benefits administration – our member care team not only assures that members are fully apprised of the benefits to which they are entitled, but also work to identify new programs or benefits not yet being offered.
- Client management/reporting – we provide your boards and committees with relevant and timely information, as well as experience-based recommendations for them to make quality, informed decisions.
- Dues, invoicing and collection – our team proactively works to minimize receivables and maximize renewals.
- FAQ list management to fine tune member messaging – our member care and call center staff actively look for trends in questions or issues to identify potential deficiencies in member messaging.
- Member communication plan development and implementation – to maximize retention efforts, we develop multiple-touch member-care campaigns to ensure they are aware of and taking full advantage of their member benefits.
- Membership reporting – we provide comprehensive reporting to identify trends in membership and renewal, as well as gauge promotion and program effectiveness.
- Marketing campaign development, management and analysis – we develop targeted, measurable marketing plans to communicate your message to potential attendees.
- Recruitment and retention campaigns – we analyze recruitment and renewal trends to identify promotional opportunities to minimize cyclical member cycles and stabilize year-round membership revenues.